List of Search Engines

There are several search engines that are often referred to by SEO companies looking to assist you by promoting your website on these many listings, search engines and directories. Although there are many different search engines, online directories and places to get listings for your website, there is but a select few that makes the list of the best search engines online that are considered the best of the best, the search engines that if placed on properly, will give you the most competitive advantage over others that are not ranking so high on certain keywords.

A list of the best search engines include, the big players, such as Google, Yahoo, MSN, the newest search engine from Microsoft, Bing and AOL and Ask.com. All of these search engines listed above are considered the top search engines in terms of most concrete listings, search results with Google leading the way in North America. Although each region of the world has different leading search engines depending on daily traffic and unique visitors, a couple of constants are the like of Google and Yahoo. For example, in China, the search engine Baidu is the top search engine for the Chinese to go online and perform keyword searches.

Other top search engines within the online market of North America includes Excite, Overture, in the PPC realm of search engines and if you are talking about directories, such websites as Yahoo, Business.com come to mind as the top directories online in North America. The difference between a directory listing and a search engine placement is in the way each structures its listings and categories. In the case of a search engine, and using the example of Google, that search engine has an algorithm that determines who is ranked on top according to how well your website is optimized for that particular set of keywords.

A directory on the other hand, organizes itself by listing websites according to the categories that it predetermines and has the individual pay for a listing on the directory, so, although the ability to get indexed and listed on a directory is faster, getting listed high on a search engine like Google has more merit because it will generate more concrete leads to your website.